Should You Use An SEO Plan Template?

Have you been searching for ways to drive more targeted traffic to your website? If so, then you’ve probably heard a lot of people recommend search engine optimization. This is the process of improving your rankings in the organic results pages. With millions of people using Google and other search engines daily, it’s easy to imagine how beneficial it would be for your business to claim the first spot for your target keywords. But as somebody is new beginner to SEO, you might feel tempted to use an SEO plan template and learn about SEO tips and tricks. Keep reading to learn whether this is the right option for you.

Basically, an SEO template is a guide which you would follow to the letter with the hopes of making your website rank better on Google. The concept is simple, especially for beginners who don’t know where to begin with SEO. But should you use a template? Unfortunately, the answer to this question is it depends.

You can’t trust all the sources you find online. While it is easy to find and download a template, you should first consider whether the source is authoritative and trustworthy. After all, you wouldn’t try building a house after getting a manual from somebody you do not know.

Thinking About The Different Strategies

What’s worse is the fact that many templates you will find online are full of outdated information. There’s a good chance that you’ll be recommended to stuff your posts with keywords to make search engine crawlers understand your content better. You’ll even be told to build as many links as you can, thousands even, just to speed up the ranking process.

As a beginner, you might think that these strategies make sense. But Google and other search engines have come a long way. The algorithms they use get more complex by the day. You can’t sprinkle your posts with keywords and expect your web pages to rank number one the following day. You need a comprehensive approach to boost the odds of climbing the ranking ladder.

It’s worth noting, however, that you might find a legitimate SEO plan template. How can you tell whether it’s the right template to use? Well, this requires quite a bit of research. The first step is to educate yourself about the basics of SEO marketing and tampa web design. It is only through this that you’ll have a better grasp of the different techniques commonly recommended by other marketers.

Gathering Audience

Today, SEO should be focused on providing the best experience to your target audience. This applies to the content you create and the experience you provide through your website. Does your content answer the queries of visitors? Is your site easy to use both on desktop and mobile? Do your web pages load fast? All of these things must be explained in the template you use. If they aren’t you’ll be better off not using the template at all.

Do not be fooled by so-called experts you find online who try to sell a template that supposedly brings you to the top of Google as if by magic. You should equip yourself with proper information so you can formulate the best strategies for your website.

Have You Thought About A Digital Marketing Scholarship?

If you have chosen marketing internships as your college major, you have chosen one of the most dynamic industries at the moment. The field of marketing has expanded to encompass digital media. In fact, it has surpassed traditional print media in many respects. Companies hire marketing professionals who have a solid education and experience in online and digital marketing. So, you should focus your college studies in this area. What if you have many classes that you wish to take, but you just cannot afford to take them? There is good news – many businesses offer digital marketing scholarships that are sure to help financially strapped college students achieve their goal.

Start by doing a search online for these scholarships. Many of them offer scholarships at different levels, with the top prize going to their best applicant, followed by several smaller but still significant awards going to the runner-ups. Make a list of these scholarship sponsors, and set aside some time to explore them.

Your college counselor might have leads on organizations that offer digital marketing scholarships. The large marketing firms would be good prospects, but they often attract a lot of applicants, thus making it more competitive to get an award. Therefore, do not discount the smaller organizations that offer smaller scholarships because even though the scholarship might be smaller, there might be a better chance for you to get it if the pool of applicants is smaller.

Experience In Digital Marketing

The scholarship sponsor usually requires the applicant to submit an essay. This essay should be your chance to convince the sponsor why you deserve the scholarship. For example, they might want to look at the your drive to succeed, your base values, your contributions to your school, and how you intend to make a difference in society once you are out of school. If you need help in writing these types of essays, you can find guides and advice on the web, or you can talk to your college advisor about getting some help.

If you have any amateur experience in digital or SEO marketing, you should write about that as well. Perhaps you created a blog as a student or have posted some video reviews about products that you have used. Maybe you worked on a project at school that is relevant. Include the links to your work. It would not hurt to talk about your experience in using digital media to get your point across.

All scholarships have an application period. So, when you apply, make sure that you are mindful of the dates. A sponsor will announce the date when it will begin receiving applications and when the deadline is. Write down these dates. It is better to apply as early as possible because if you procrastinate, you might forget. Be sure to fill out the application completely and accurately. Include any forms or documentation that the sponsor requires in your application. Incomplete applications will often get rejected.

Your financial situation should not impede your desire to study marketing. Apply for digital marketing scholarships to get the extra financial help that you need.

2017 Local SEO Tips and Tricks

Search engine optimization has continued to be a great marketing tool for both small and big businesses. The growth of SEO has given small business a chance to increase the sales without having to spend a lot of money. Local SEO has given small business a chance to get prospective customers looking for a given product or service in a specific location. Many people search for a product or service in an area but don’t know where to find a business doing this. Below are some local SEO tips and tricks you can use.

Claim Your Google My Business Listing

This is a simple but yet an effective feature. When a person searches for your business, there will be details about your business on the right hand at the top. These details will include the address, phone number, business hours, reviews, and the proximity of the business to their current location.

seo 2017

Make your site responsive and mobile friendly

Most of the internet searches today are done through a mobile device. Many people searching on mobile devices are doing it in real time and are currently looking for your place of business right now. If they are not able to find you because your website is not mobile friendly, then they will most likely go to your competitor.

Create content that is relevant and local

Content is the most important aspect of any SEO campaign. Google has focused on prioritizing locally targeted content, so you will need to write for your local audience. You can do this by including the name of the area in the title of your post. You can also incorporate local events, news, and information on your blogs and releases.

There are many businesses that have been able to see great results after they focused on local seo. You can too.

Some Top Secrets For Washington DC SEO

If you are just learning about SEO and how it can be used to turn your website into a powerhouse, this is the article for you. Here you are going to find some of the top secrets for Washington DC SEO, and how to put them to good use.

1. Do The Necessary Research

Always research the niche of your website thoroughly. You want to offer people they can’t readily find, and you want to target a specific audience in a specific location first. By taking small steps now, it will turn into giant leaps later. But that’s only going to happen if you do the necessary research.

seo washington dc

2. Use The Best Keywords

The stronger keywords you can use the better. However, it’s not just about finding the right keywords. You need to build the right content around these keywords. The more information you can provide the better.

3. Tweak The Site

When it comes to tweaking the site, it entails things like increasing the page loading speed. You also want to check whether the site is responsive and if all devices can access it without any problems.

The more responsive the site, the more search engines will favor it. Combine this with quick loading speeds and you have a very strong combination.

4. Hire The Right Washing DC SEO Company

If you want to tap into the top secrets for Washington DC search optimization, you need to speak to the right company. Use the free consultations to scout for the best company according to the site you are building.

SEO professionals in Washington DC stay up to date with the latest trends and they know exactly how to create more visibility for your site. Do you really want to be left behind while the competition is hiring professionals?

The Best Ways To Grow Your Dental Practice Online

If your dental practice could use more patients, you should consider building yourself a strong presence in the online environment. Here are a few of the best ways to grow your dental clinic or private practice online.

Use SEO Strategies For Dental Practice

SEO is perhaps the most important activity you can consider. Done right, it can help attract a lot of potential patients to your dental practice. Whenever people have a problem with their teeth and they need to find a dentist, they use their favourite search engine to solve their problem. Wouldn’t it be nice if they found you before of your competitors? SEO company can do this for you.

Build Account On Social Media (Facebook, Twitter)

Social media is the best seo for dentist  practices which is effective way to build an online presence for your dental practice. All these social networks and channels offer you lots of opportunities to interact with your potential clients, with people seeking for expert advice or for professional help. By establishing yourself as a local authority in your niche, you can benefit from additional exposure in the online environment. All these people are going to share your tips and your information with their peers, thus enhancing your presence online.

Set Up a Discussion Forum on Your Website

Setting up a discussion forum or an online group dedicated to dental problems and treatments can be another effective way of boosting your online image. Your followers will appreciate your advice, so they will spread the word in their circles, helping you enjoy more authority. Besides, such communities would enable you to position yourself as a specialist in dental treatments. If you don’t feel like managing a forum yourself, you can always join already existing communities and help their members by providing them answers to their questions.

All the above should be part of your digital marketing plan, especially if you intend to use the internet to your advantage by attracting a steady stream of high quality leads.


Suggestions On Hiring The Best Dental SEO Companies

Would you like to hire a business that can help you get more traffic to your dental practice website? Some dentists will only advertise in the Yellow Pages, whereas others will also use the classified ads. For those that have websites that have not utilize the power of the organic listings on search engines will be astounded at how quickly they can get new clients every day. This can happen if they can find the best dental SEO businesses that can help them get to the top of the search listings.

dentist seo expert

How To Easily Evaluate And Choose The Right Company?

Finding these companies online is very easy. When you look for search engine optimization businesses, specifically those that work with dentists, you should find two or three of them. You will want to work with each one, providing them with a keyword phrase, and see which one can produce results quickly. The one that winds out should be the company that you continue to work with to rank all of your other pages. Although this may take several weeks, it is worth every dime that you will spend to determine which of the many companies that provide this service can help you the most as you try to rank for multiple dentist seo keywords.

dental seo

How Many Clients Can You Get From This Type Of Marketing?

Once you have several pages ranked at the top of the search listings, preferably in a number one position, you should start to see multiple clients come in throughout the year. You could increase the revenue for your dental practice by tens of thousands of dollars by simply having a SEO business rank your website. You now know how to find the best SEO company. If you would like to experience the benefits of top rankings, give one of these call today.

Our Scott Keever SEO Tampa FL Overview

Are you in Tampa? Have you thought about improving your website so that it can rank well on the search engines? You may have consider doing SEO on your own before, but you may not have had very much like achieving top positions. For a small investment, you can work with professionals that will be able to do this for you on autopilot. They will know all of the latest strategies. One of the best businesses that you can work with is an individual called Scott Keever that can help you achieve top rankings using his SEO services that are available in Tampa Florida.

Seo services in Washington DC

What Type Of Services Are Offered?

As with most search engine optimization companies, they will optimize your website initially. This will be followed with a link building campaign. Both of these are necessary if you would like to achieve a page 1 position. The strategies that they use may also help you get number one positions. It is well-known that people that are able to achieve the highly coveted number one positions tend to get the most traffic out of everyone else that is on the first page of results. Scott Keever will be able to help you do this by using his reputable services that have helped so many people in marketing businesses in Tampa.

How Quickly Can You Get Started?

The speed at which you can get started will simply depend on when you make the call, and when they can actually start helping you. This is a very busy business, one that has been built on word-of-mouth recommendations and advertising about their professional services. If your goal is to achieve multiple page 1 positions this year so that you can increase your traffic, and potentially get number one spots, definitely contact Scott Keever to learn about his SEO services that he provides in Tampa Florida. You can visit his portal online at

Tampa Local Business Marketing

How to Market Your Tampa Business

Based on Google, about four out of five consumers utilize search engines to run local searches. Yet many smaller companies haven’t promised even a only a neighborhood company record on the web, which can be a massive missed opportunity.

Tampa Florida Business

Tampa Business Directories

It is vital that you get your company listed properly and always on top internet business directories, such as Yelp, Merchant Circle, Citysearch and many others. You’ll also wish to seek out decent regional directories to get your company listed on. Check with the community paper’s site and your Chamber of Commerce to determine if they own a local small business directory you may get listed on. You could also do a search for key words such as “[your town] directory” to locate other regional citation websites or sites.

Always be certain your business’s NAP is constant on as a number of these directories along with citation websites as possible. Discrepancies such as misspellings, abbreviations, deficiency of package number and incorrect phone number can produce havoc when Google can not determine which information about your company is accurate. If Google isn’t certain, they might show incorrect information — or even not reveal your company whatsoever in search results.

Google Listings

It is absolutely free and can help you get incredible exposure if you are optimized enough to appear in Google’s neighborhood three-pack:

To maintain your Google My Business page, then go to There is a verification procedure you will want to go through where Google will send a pro with a PIN for your company’s physical location. (No P.O. boxes permitted.) Then you will just log in and then enter the PIN to confirm your company.

This verification procedure is essential since Google would like to verify that your company is valid, and that you’re in fact the company proprietor. Please be aware that in accordance with Google’s terms of service, just the company owner can maintain a GMB page. If you are working with a digital advertising agency on your search engine optimization campaigns, it is possible to then grant them permission to be a supervisor of your site — which way, you stay in charge of your record should you close your connection with the bureau.

You also need to be certain that you upload your logo and pictures of your company, services or products. (It is usually advised that you upload three or more photographs.)

Totally populate each and each appropriate department in order for your list is complete. If you are a service company and do not have a place customers or customers can see, do not stress; you can opt to hide your physical address since you are setting up your Google My Business record.

As stated earlier, Bing also offers a similar page for local companies called Bing Places for Business. The procedure is quite like GMB, and you should definitely have your company gift on Bing’s neighborhood directory, also.

Examples of Map Listings

If you own a local business it is more important than ever to have your business show up in the map listings. Take a look at the image below. Although this SEO Company has a #2 listing they are half way down the map due to the map pack.

Tampa Google My Business


If this company was in the map pack they would have way more opportunity to be visible to clients searching for SEO services. So how do you find them in Google Maps.

Search for Scott Keever SEO Tampa:,-82.5719569,17z

or try looking for Search terms they rank for such as:

Tampa SEO

SEO Tampa

So what did the top guys in the map pack do differently? Simple. They have more reviews, more links, and they have been around longer. So how can you get your business in the map pack? Follow the steps above and you will be ranking in no time.



Why Should You Attend An SEO Conference In Miami?

Are you the owner of a company? Perhaps your business is small, you may even be a sole trader. Then again, you may have a booming large business that is even trading internationally. Whatever level your business happens to be at, there is one aspect that is crucial to pretty much all companies, regardless of their size; having great SEO.

Attending an SEO conference in Miami is a great way to get a foot up on creating excellent SEO for your business. What could you hope to learn at such a conference? Let’s take a quick look at a few of the possibilities.

Understanding Why SEO Is So Important

Depending on the type of SEO conference in Miami that you attend, you may learn the basics of why SEO is so important. Up until this point you may have been shying away from making full use of SEO, or perhaps you felt that it was an expense your business really could do without. At an SEO conference, you may start to understand how powerful SEO can be, and the significant impact it can have on the success and growth of your company.

Understanding The Various Forms Of SEO

SEO covers a range of elements. At an SEO conference, the various parts of SEO may be explained in detail. In fact, you could also be helped to understand the benefits of each type and the choices which could reap the greatest benefits to your specific business type.

Understanding Who Should Care For The SEO Needs Of Your Company

An SEO conference may also alert you to one simple fact, SEO takes time and effort. You may have been considering the idea of caring for the SEO needs of your company yourself. By all means, if you have the time, energy and expertise, this may certainly be an option. However, many businesses have seen much benefit in leaving this task to a professional company. During an SEO conference you may hear about the various options at your disposal when it comes to enlisting the services of a professional to cater for your company’s SEO needs.

Certainly, for businesses of all sizes and types, Seo services can greatly contribute to their level of success. Attending an SEO conference in Miami could quickly help you to understand the world of SEO in a clear and concise way.

Why Use SEO Services Washington DC?

Are you a business owner who wants to lure in more customers and dominate the rest of the competition? This might seem like an impossible task, especially if you’re the owner of a small startup. However, nothing is impossible in today’s digital era. The fact that consumers now rely heavily on the internet for information consumption gives everybody the same chance of reaching their target audience. This doesn’t mean you should create a website and then forget about it after publishing content. What you need to do next is use SEO services Washington DC to drive targeted visitors to your site.

What Is SEO?

Search engine optimization is an online marketing technique that focuses on optimizing a website to boost its ranking in the organic search listings. Studies show that 90% of online users turn to Google and other search engines when finding information about a particular product or service. When your customers find your business after searching for a certain keyword, you have a high chance of converting that user into a paying customer.

As you might imagine, ranking prominently on the first page of Google can drive a significant amount of traffic to your site. This is particularly true if you have multiple pages ranking for different target keywords. But the process is easier said than done. If you have no clue where to start, it pays to hire a professional brand management and SEO to take care of your ranking needs.

Use The Right Washington SEO Services

There are different techniques used in SEO. When interviewing an SEO service provider, be sure to discuss all the details of the strategy they plan to use for your site. This proves immensely important, as you don’t want to work with a company that executes the same strategy for all its clients. Each website is different, and the SEO strategy must be tailored based on the needs of your website.

Simply looking at how well their company website ranks in Google should be avoided as well. Instead, try to ask for references. This way, you can talk to previous clients and see how well their site has improved in terms of rankings, traffic and conversions.

You can also ask the company whether they have case studies. This effectively showcases their expertise. Don’t hesitate to ask them to explain what the study was all about, what its purpose is, and who carried out the research.

By following these tips, it should be easier to find the right seo Washington DC. Try to talk to different service providers to compare their customer service and rates.